The haircare market is densely populated with an endless array of brands and unique products.
What began as an exclusively salon-used treatment has evolved into everyone’s go-to shower routine.
And fans everywhere confirm that they get exactly that.

Well, think again: You may have been using it wrong all along.
That’s not to mention the scalp scrubs and hot oil treatments.
Needless to say, haircare has expanded.

Time for a routine switcheroo!