Unfortunately, not BECCA products have lived up to the hype or price tag.
BECCA Cosmetics' Aqua Luminous Perfecting Foundation, for instance, left many fans underwhelmed.
Reviews onMakeup Alleycomplain about its inability to blend into the skin or provide consistent coverage.

This foundation felt tacky, never dried down and looked horrible on my skin.
It was cakey and kind of blotchy, really unappealing.
There are so many better foundations on the market, this one is a total miss."

Many reviews of the foundation onInfluensteragreed.
One said, “This foundation didn’t work with my skin at all.
It does not sit on the skin well and ironically looks cakey by the end of the day.”
“So did BECCA Cosmetics really refuse to hire black women for these swatches?
They just edited a white hand darker?”
To demonstrate this commitment, we’ve re-shot with real girls from the BECCA office."