The Olsen twins haven’t exactly had a normal life.

Mary Kate wouldn’t know, since she’s never experienced the joy of online shopping.

Evidently, the in-person experience is hugely important to the Olsens.

Mary Kate Olsen

Ashley concurred with her sister’s anti-online position.

“I prefer to see, touch, feel, and experience,” she said.

Unlike other celebrities turned designers, the twins are intimately involved with every last detail of their label.

Mary Kate and Ashley Olsen

I mean, it was one of those things where it was really about the product.

… To this day, you’ll see we really put the product first."