The Kardashian-Jenner family knows how to build a brand.
Of course, Kardashian’s Skims line isn’t the first shapewear brand on the market.
So which is better, Skims or Spanx?

Here’s the full breakdown so you know which one is for you.
The shapewear market is ever-expanding and becoming, well, more cool as time goes on.
The two biggest brands on the market are without a doubtSpanxand Skims.

Spanx came out in 1998, when Sara Blakely got the idea for footless tights (viaInc.).
Then came Skims, which essentially does what Spanx does, but arguably cooler.
Because when you put Kim Kardashian’s name on something, that tends to be what happens.

If you’re torn between the two, there are a few factors that might be the deciding vote.
From colors and sizes to fabrics and offerings, there’s one brand that stands out from the other.
According to both brand’s websites,Skimsoffers XXS to 4XL, whileSpanxonly offers XS to XL.
Skims is the winner when it comes to having a more inclusive size-range.
Add to that the shade range, and Skims also comes out on top again.
The Skims brand currents offers nine different shapewear shades, while Spanx delivers only five.
That alone can make or break someone’s shopping.
If you’re in-between shades at Spanx, it might be time to check out Skims.
Not to mention that Skims are actually cheaper in many categories as well.
Smell a winner yet?
The two brands are extremely similar, even down to the offerings.
The only thing Skims has working more in its favor is that it’s, well, cooler.
Say goodbye to the days where you’re embarrassed to wear shapewear, because Kardashian is rewriting the narrative.
There is one section of the Spanx brand that is completely different from Skims the clothing section.
When it comes down to it, Skims really is the way to go.
From the price point to the size range, Kardashian is able to offer more options for shoppers.
Looks like the brand isn’t slowing down any time soon.
Hooray for shapewear being cool again!