The supermodel has most recently come under fire for her foray into the liquor business.
Upon launching hertequila brand 818this past spring, Jenner was accused of cultural appropriation (viaToday).
After viewing the campaign many critics took to Twitter to express their disdain for Jenner’s images.

It also places an extremely privileged white woman as the solution to ending police brutality.
This resulted in Pepsi taking down the ad less than a day after its debut.
Clearly, we missed the mark and apologize."

The fact that I would offend other people or hurt other people was definitely not the intent.
