Facebooklaid the foundation for social media.
Now, the unavoidable tick-tick-tick of TikTok is poised to make a large impact on the way we shop.
Consumers who are interested in social media are 4 times more likely to spend more on a product.
Long-established social media platforms have been there, influenced that.
What TikTok is doing is next-level in the world of e-commerce.
“We think it’s a really significant moment.
TikTokwas originally an app designed for sharing and uploading short videos (perThe New York Times).
