The difficulty only multiplies when it comes to celeb beauty brands.
There’s an existing skepticism and hesitancy when it comes to giving celebrity beauty brands a try.
Well, things have changed.
These brands can definitely compete with their counterparts.
Here are some celeb drugstore brands that have proved they’re worth the investment.
Honest Beauty was one of the pioneer brands of “clean beauty,” according toElle.
One of Barrymore’s most successful business ventures is undoubtedly her drugstore beauty brandFlower Beauty.
Speaking withThe Hollywood Reporterabout her brands being sold at Walmart, Barrymore shared, “It’s attainable.
There’s nothing about me that’s niche.
I am big and bright and want it to be for everybody.”
Sims explained the refreshed brand in anInstagrampost announcing the rebranding.
Name a color, and she’s dyed her hair that shade at some point in her career.
